Customer Development Executive

Alexander Steele are working in partnership with our client who are a Global Premium Spirit Brand on a Customer Development Executive role. This is a Field Based role will be to maintain and develop On Trade accounts within Edinburgh, driving sustainable distribution, volume, quality and visibility. Responsibilities: Visibility – Maximise visibility and brand awareness through the implementation of displays and negotiating menu listings at point of purchase. Visibility will be achieved using branded point of sale (POS) and bespoke items. Training – Grow brand saliency by educating and increasing perception of the brand to both consumers and customers. This includes implementing bar staff education, training and incentives to increase staff engagement and ensure the delivery of the perfect serve. Distribution – Connecting and engaging with accounts within the On-Trade to drive brand penetration whilst maintaining existing distribution. Joint Business Plans – Partner with our customers and develop proactive programmes to help build consumer led solutions. Leading to sustainable partnerships. Evaluation - Evaluate work and activities to determine the effectiveness and measurement of objectives (SMART) in order to drive continuous improvement. Key skills: Planning and organisational skills Excellent interpersonal communications skills – both verbal and written Leadership skills Attention to detail Computer literacy Developed presentation skills Experience & Knowledge: Passionate about the drinks industry Sales / Account Manager experience On-trade knowledge within the industry Full driving license